Event analytics · AFTR DARK

Find out what brings people to your event.

Use your ticketing, page and attendance data to decide what to promote, where buyers come from and how to plan the next event.

Open your analytics
01

See which events need attention

Compare event revenue and ticket sales in the backroom. Review progress before deciding where to put more promotional effort.

02

Compare sales with arrivals

Door scanning connects ticket sales to attendance so you can review how many ticket holders actually arrived.

03

Understand your link-in-bio traffic

AFTR.BIO insights show page visits, clicked links and referral sources, with attributed ticket sales and arrivals where available.

04

Keep reports tied to real activity

Review sales reports and connected campaign data rather than relying only on social engagement. Reports reflect the activity recorded by the platform.

What you need to know

Are sales and attendance the same metric?

No. Ticket sales measure purchases, while attendance reflects tickets checked in at the door.

Can I download sales reports?

Yes. Sales report downloads are available from the backroom.

Are page insights included with AFTR.BIO?

Yes. Promoters and artists can review their page analytics from their respective workspaces.

Open your analytics

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